@ApartmentComplexLocal Business5 min readUpdated 2026-10-03

Apartment Rental Complex Schema Markup (JSON-LD)

Structured data for multi-family residential apartment buildings and leasing communities, detailing accommodation unit counts, pet policies, amenities, and leasing office hours.

Target Queries:apartment complex schemaapartment rental structured datamulti family housing json-ldpets allowed apartment schemaleasing office rich snippet
Advertisement
AdSense Placeholder: Top Leaderboard Ad (728x90 / 320x50)

Displayed below main page header or above the tool container. • Zero CLS Container

Production JSON-LD Code Block

Embed this structured data block directly into your HTML <head> or framework layout template.

Apartment Complex Blueprint Payload
Test in Validator →
application/ld+json (ApartmentComplex)
Test in Validator
{
  "@context": "https://schema.org",
  "@type": "ApartmentComplex",
  "@id": "https://example.com/apartments/skyline-heights#complex",
  "name": "Skyline Heights Luxury Apartments",
  "description": "Modern mid-rise apartment community offering 1-3 bedroom luxury rental homes with resort-style pool and fitness center.",
  "numberOfAccommodationUnits": 180,
  "petsAllowed": "Dogs and cats allowed with deposit, breed restrictions apply",
  "amenityFeature": [
    {
      "@type": "LocationFeatureSpecification",
      "name": "Resort-Style Swimming Pool",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "24/7 Fitness Center",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "EV Charging Stations",
      "value": true
    }
  ],
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "500 Grand Avenue",
    "addressLocality": "Seattle",
    "addressRegion": "WA",
    "postalCode": "98101",
    "addressCountry": "US"
  },
  "telephone": "+1-206-555-0145",
  "priceRange": "$$$"
}
100% Schema.org & Google Rich Results Compliant (2026)Ready for <script type="application/ld+json">

Typed Properties Specification (7 Fields)

Key Schema.org properties and sub-objects required to qualify for rich snippet treatment in Google Search.

PropertyExpected TypeStatusDescription & Example
nameTextRequired

Public commercial brand name of the apartment complex or multi-family community.

e.g. Skyline Heights Luxury Apartments
numberOfAccommodationUnitsIntegerRequired

Total residential apartment units across all residential buildings in the complex.

e.g. 180
petsAllowedBoolean / TextRequired

Comprehensive pet policy description or boolean indicating whether animal companions are permitted.

e.g. Dogs and cats allowed with deposit, breed restrictions apply
amenityFeatureArray<LocationFeatureSpecification>Required

Array of structured community amenities such as swimming pools, rooftop lounges, EV charging, and fitness studios.

e.g. [{ "@type": "LocationFeatureSpecification", "name": "Resort-Style Swimming Pool", "value": true }]
addressPostalAddressRequired

Physical location address of the apartment complex leasing center.

e.g. { "@type": "PostalAddress", "streetAddress": "500 Grand Avenue", ... }
telephoneTextRequired

Primary telephone contact number for resident inquiries and leasing tours.

e.g. +1-206-555-0145
priceRangeTextRecommended

Relative affordability tier indicator or monthly rent span.

e.g. $$$

Google Search Console Pitfalls & Critical Warnings

Avoid these 3 common validation traps, parser errors, and algorithmic policy penalties when deploying ApartmentComplex schema.

warningPitfall #1

Confusing Individual Unit Schema with ApartmentComplex

Placing individual floor plans as top-level ApartmentComplex entities dilutes community authority in Google Maps and Local Pack.

GSC Impact:
Search engine fails to index property amenities at the aggregate community level.
Actionable Fix:

Use ApartmentComplex at the site/building level, and nest individual FloorPlan or Accommodation entities within.

warningPitfall #2

String Amenities Instead of LocationFeatureSpecification

Using plain comma-separated strings for amenities prevents Google from parsing high-value housing filter attributes.

GSC Impact:
Filtered SERP facets (e.g. 'apartments with pool') miss your listing.
Actionable Fix:

Declare amenities using typed LocationFeatureSpecification objects with name and boolean value.

errorPitfall #3

Missing Pet Policy Boolean or Text Disambiguation

Omitting petsAllowed prevents the apartment from qualifying for pet-friendly rental carousel highlights.

GSC Impact:
Omission from pet-friendly housing search result cards.
Actionable Fix:

Specify petsAllowed with explicit textual pet guidelines and weight limits.

Recommended Implementation Scenarios

Multi-family rental community overview pages
Property management company portfolio hubs
Apartment finder directory portals

Related Schema Blueprints

Explore complementary structured data blueprints across the Local Business cluster.

Advertisement
AdSense Placeholder: Top Leaderboard Ad (728x90 / 320x50)

Displayed below main page header or above the tool container. • Zero CLS Container