@DaySpaLocal Business5 min readUpdated 2026-10-03

DaySpa & Wellness Retreat Schema (JSON-LD Blueprint)

Local wellness business structured data for day spas, massage clinics, and thermal wellness centers with amenities, treatment catalogs, and GPS mapping.

Target Queries:dayspa schemawellness spa json-ldmassage therapy structured dataspa resort schema markup
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Production JSON-LD Code Block

Embed this structured data block directly into your HTML <head> or framework layout template.

DaySpa Blueprint Payload
Test in Validator →
application/ld+json (DaySpa)
Test in Validator
{
  "@context": "https://schema.org",
  "@type": "DaySpa",
  "@id": "https://omniseotools.com/demo/spa#facility",
  "name": "Serenity Springs Thermal Day Spa",
  "telephone": "+1-415-555-0176",
  "url": "https://omniseotools.com/demo/spa",
  "image": "https://omniseotools.com/images/demo/spa-hydro.jpg",
  "priceRange": "$$",
  "servesCuisine": "Organic Herbal Infusions, Cold-Pressed Juices",
  "acceptsReservations": "https://omniseotools.com/demo/spa/reserve",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "1200 California Street",
    "addressLocality": "San Francisco",
    "addressRegion": "CA",
    "postalCode": "94109",
    "addressCountry": "US"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 37.7915,
    "longitude": -122.4142
  },
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "08:00",
      "closes": "21:00"
    }
  ]
}
100% Schema.org & Google Rich Results Compliant (2026)Ready for <script type="application/ld+json">

Typed Properties Specification (6 Fields)

Key Schema.org properties and sub-objects required to qualify for rich snippet treatment in Google Search.

PropertyExpected TypeStatusDescription & Example
servesCuisineText | Array<Text>Recommended

Light wellness dining, herbal teas, or juice bar offerings available on premises.

e.g. Organic Herbal Infusions
openingHours / openingHoursSpecificationArray<OpeningHoursSpecification>Required

Spa operating hours.

e.g. [{ "@type": "OpeningHoursSpecification", ... }]
geoGeoCoordinatesRequired

GPS coordinates for map pinpointing.

e.g. { "@type": "GeoCoordinates", ... }
priceRangeTextRequired

Expense tier ($$).

e.g. $$
telephoneTextRequired

Reception booking phone.

e.g. +1-415-555-0176
addressPostalAddressRequired

Spa location address.

e.g. { "@type": "PostalAddress", ... }

Google Search Console Pitfalls & Critical Warnings

Avoid these 3 common validation traps, parser errors, and algorithmic policy penalties when deploying DaySpa schema.

warningPitfall #1

Using Generic HealthAndBeautyBusiness Instead of DaySpa

Failing to use specific DaySpa schema prevents appearance in dedicated spa search carousels.

GSC Impact:
Lower rank in 'luxury day spa near me' searches.
Actionable Fix:

Use '@type': 'DaySpa'.

errorPitfall #2

Missing OpeningHours on Weekend Retreats

Omitting distinct Sunday spa hours causes Google to report spa as closed.

GSC Impact:
Loss of weekend walk-in and appointment searches.
Actionable Fix:

Include full 7-day schedule in openingHoursSpecification.

errorPitfall #3

Missing GeoCoordinates

Omitting latitude and longitude prevents rich map card generation.

GSC Impact:
Map pin placement failure in Local Pack.
Actionable Fix:

Supply precise GPS coordinates.

Recommended Implementation Scenarios

Thermal day spas
Massage therapy centers
Skin care clinics
Hydrotherapy wellness lounges

Related Schema Blueprints

Explore complementary structured data blueprints across the Local Business cluster.

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