NewsArticle Schema Markup (JSON-LD Blueprint)
Mandatory structured data for news publishers targeting Google News feeds, Top Stories carousel, and Google News mobile tab.
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Production JSON-LD Code Block
Embed this structured data block directly into your HTML <head> or framework layout template.
{
"@context": "https://schema.org",
"@type": "NewsArticle",
"headline": "Google Rolls Out Core Algorithm Update Focused on Helpful Content Signals",
"description": "Analysis of the latest 2026 Google search ranking algorithm refresh and impact on automated content networks.",
"image": [
"https://omniseotools.com/images/news/algo-update-16x9.jpg"
],
"datePublished": "2026-10-01T06:00:00+00:00",
"dateModified": "2026-10-01T09:15:00+00:00",
"author": {
"@type": "Person",
"name": "Sarah Jenkins",
"jobTitle": "Senior Search Journalist",
"sameAs": "https://twitter.com/sarahjenkins"
},
"publisher": {
"@type": "NewsMediaOrganization",
"name": "Search News Daily",
"url": "https://omniseotools.com",
"logo": {
"@type": "ImageObject",
"url": "https://omniseotools.com/images/news-logo.png",
"width": 600,
"height": 60
}
},
"dateline": "DUBAI, UAE"
}Typed Properties Specification (6 Fields)
Key Schema.org properties and sub-objects required to qualify for rich snippet treatment in Google Search.
| Property | Expected Type | Status | Description & Example |
|---|---|---|---|
| headline | Text | Required | News headline (max 110 chars). e.g. Google Rolls Out Core Algorithm Update |
| datePublished | DateTime | Required | Exact breaking news publication time. e.g. 2026-10-01T06:00:00+00:00 |
| dateModified | DateTime | Required | Timestamp of breaking news updates. e.g. 2026-10-01T09:15:00+00:00 |
| dateline | Text | Recommended | Geographic origin of reporting. e.g. DUBAI, UAE |
| publisher | NewsMediaOrganization | Required | Publisher entity with required logo dimensions. e.g. { "@type": "NewsMediaOrganization", "name": "..." } |
| author | Person | Required | Bylined journalist establishing verifiable journalism credentials. e.g. { "@type": "Person", "name": "Sarah Jenkins" } |
Google Search Console Pitfalls & Critical Warnings
Avoid these 3 common validation traps, parser errors, and algorithmic policy penalties when deploying NewsArticle schema.
Using NewsArticle for Evergreen Commercial Content
Marking up marketing product pages or non-journalistic evergreen guides as NewsArticle triggers algorithmic demotion.
Only apply NewsArticle to genuine timely news and investigative journalism.
Publisher Logo Dimensions Not Meeting Google News Spec
Google News requires publisher logos to fit within a 600x60px rectangle and be rectangle/square formatted.
Ensure publisher logo is explicitly sized with width/height attributes.
Missing Dateline on Localized News
Omitting dateline on breaking local coverage reduces local news clustering accuracy.
Include city and region in dateline property.
Recommended Implementation Scenarios
Related Schema Blueprints
Explore complementary structured data blueprints across the Editorial cluster.
Displayed below main page header or above the tool container. • Zero CLS Container