@ParkLocal Business4 min readUpdated 2026-10-03

Public Municipal Park & Nature Recreation Area Schema Markup (JSON-LD)

Structured data for public municipal parks, state recreation areas, and botanical nature reserves, detailing dog park zones, hiking trails, picnic pavilions, restrooms, and park hours.

Target Queries:public park schemapark structured datanature reserve json-ldpark schema.orgpark amenities rich snippet
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Production JSON-LD Code Block

Embed this structured data block directly into your HTML <head> or framework layout template.

Public Park & Recreation Area Blueprint Payload
Test in Validator →
application/ld+json (Park)
Test in Validator
{
  "@context": "https://schema.org",
  "@type": "Park",
  "@id": "https://example.gov/parks/zilker-metropolitan#park",
  "name": "Zilker Metropolitan Park & Botanical Preserve",
  "description": "Iconic 350-acre urban park featuring natural spring-fed pool, botanical gardens, off-leash dog park, hiking trails, and picnic pavilions along the river.",
  "telephone": "+1-512-555-0196",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "2100 Barton Springs Road",
    "addressLocality": "Austin",
    "addressRegion": "TX",
    "postalCode": "78704",
    "addressCountry": "US"
  },
  "amenityFeature": [
    {
      "@type": "LocationFeatureSpecification",
      "name": "Off-Leash Dog Park Area",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "Spring-Fed Swimming Pool (Barton Springs)",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "Covered Picnic Pavilions with BBQ Grills",
      "value": true
    }
  ],
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "05:00",
      "closes": "22:00"
    }
  ]
}
100% Schema.org & Google Rich Results Compliant (2026)Ready for <script type="application/ld+json">

Typed Properties Specification (6 Fields)

Key Schema.org properties and sub-objects required to qualify for rich snippet treatment in Google Search.

PropertyExpected TypeStatusDescription & Example
nameTextRequired

Official public park or nature reserve title.

e.g. Zilker Metropolitan Park & Botanical Preserve
addressPostalAddressRequired

Physical main entrance street address of the park grounds.

e.g. { "@type": "PostalAddress", "streetAddress": "2100 Barton Springs Road", ... }
telephoneTextRequired

Parks & recreation department contact phone line.

e.g. +1-512-555-0196
amenityFeatureArray<LocationFeatureSpecification>Required

Park facilities including dog parks, playgrounds, hiking trails, pavilions, and restrooms.

e.g. [{ "@type": "LocationFeatureSpecification", "name": "Off-Leash Dog Park Area", "value": true }]
openingHoursSpecificationArray<OpeningHoursSpecification>Required

Dawn to dusk or curfew park gate hours.

e.g. [{ "@type": "OpeningHoursSpecification", "opens": "05:00", "closes": "22:00" }]
descriptionTextRecommended

Park acreage, parking regulations, permit policies for large gatherings, and trail maps.

e.g. Iconic 350-acre urban park featuring natural spring-fed pool...

Google Search Console Pitfalls & Critical Warnings

Avoid these 3 common validation traps, parser errors, and algorithmic policy penalties when deploying Park schema.

warningPitfall #1

Missing Dog Leash Policy Disclosures

Pet owners search specifically for off-leash vs leashed dog parks; omitting pet rules causes park ranger citation issues.

GSC Impact:
Lower rankings in 'off leash dog park near me' queries.
Actionable Fix:

State dog leash policy explicitly in amenityFeature.

warningPitfall #2

Using Generic TouristAttraction Instead of Park

Using tourist attraction without the Park entity loses Google's dedicated park knowledge card features.

GSC Impact:
Loss of park trail and recreation quick answers on SERPs.
Actionable Fix:

Always declare '@type: Park'.

errorPitfall #3

Missing Curfew Closing Hours

Parks that close at 10 PM need clear curfew hours in schema to avoid nighttime trespassing fines.

GSC Impact:
Visitors arrive after park closing hours.
Actionable Fix:

Declare exact opening and closing curfew times in openingHoursSpecification.

Recommended Implementation Scenarios

City parks and recreation department park locator pages
Botanical garden and nature preserve guide pages
Dog park and hiking trail directory portals

Related Schema Blueprints

Explore complementary structured data blueprints across the Local Business cluster.

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